On April 30th, Huangtian Town, "Hometown of Maitake in China" held the first China (Qingyuan) Maitake Festival and the Fifth Longtoushan Rhododendron Festival. The theme of this event is "Sharing the fruits of the harvest and helping the overall well-off". It includes live promotion and singing, Maitake spring Kao selection, Maitake folk food cooking competition, Maitake industry staff skill competition, and live broadcast of Maitake sales , "Cui Shanghong" tourist route recommendation and investment project recommendation of the World Zhuhai Grand Park, appreciation and auction of 10,000 acres of bamboo sea millennium rhododendron and Maitake industry experts, industry personnel seminars and other series of sub-events. The activity site was lively and orderly, attracting many tourists to participate in it, sharing a good harvest and talking about revitalization.
Non-governmental participation-the masses are happy
The first China (Qingyuan) Grifola Flower Festival kicked off with the singing of "Song of Grifola Flower".
"The following is the Maitake spring Kao competition." The host introduced. The output of Maitake in Huangtian Town accounts for 60% of the country's total production. It is the country's largest Maitake production base. In 2009, it was officially awarded the honorary title of "Hometown of Maitake" by the China Edible Fungus Association.
Around March and November every year, Maitake grows in clusters and blooms. The busy figures of mushroom farmers are intertwined among the chrysanthemum-like gray trees, presenting a scene of bumper harvests, forming a beautiful landscape on the vast land of Huangtian.
On the scene of the competition, mushroom farmers showed off their spring harvest. It is understood that the contested Maitake has no rot, mildew, no peculiar smell, and no spots of diseases and insect pests as the basis, and the freshness and fullness of each one is the improvement of the competition.
Echoing the Maitake selection is the lively Maitake folk food cooking competition. Gourmets use Maitake as the main material, cooking and making Maitake staple food, Maitake main dish, Maitake snacks, and desserts of Maitake. Dancing phoenix mushrooms, fried beef with Maitake, delicacies from mountains and seafood, Maitake... the pure ingredients picked from the base, coupled with the creativity of folk grassroots, make the dishes made into a staggering dish.
Cadre help-industry produces skills
In the Maitake Plaza in Zhongji Village, Huangtian Town, the team members of each group were enthusiastic, pushing their carts and rushing to the target point.
Participants in the competition formed a total of 10 teams, each with 4 people, namely Oudi Industrial, Non-public Enterprise Joint Team, Fangge Pharmaceutical, Huangtian Town Government, Zhongji Village, Chenbian Village, Shuangshen Village, Shangji Village, Fairy Lake Village, Longtou Mountain Village.
With the sound of "The game begins!" I saw 4 team members carrying the sawdust segments on the cart. "I don't want to have more hands." After moving the 50 pieces of sawdust, he carried the cart and rushed towards the target. The three pieces of sawdust were arranged horizontally and vertically, and the collapsed ones were rearranged. The scene was in a hurry and was full of joy.
The fierce competition sparked cheers on the spot, followed by the Maitake bagging competition. The team members gathered around a mixing bagging machine, and 4 people worked together to complete the bagging and tie-up of 20 bags of sawdust, which were neatly arranged in the specified area. The shortest time was the winner.
Li Ying, deputy secretary of the Party Committee of Huangtian Town, said that the purpose of organizing this competition is to enable village and township cadres to take the lead in mastering characteristic industrial technology, and to forge township cadres and village cadres into masters with multiple skills and expertise. Be a good participant, propagandist and service provider.
Live delivery with goods-Knock the door to increase revenue
"Good afternoon, netizens, I am very glad to meet you here and recommend Qingyuan's specialty product Maitake." In the afternoon, Deputy County Mayor Wu Xiaojun turned into a "salesman" in the Maitake greenhouse, saying hello to netizens .
"Place an order, place an order, place an order, now the top 10 orders buy one get one free!" Wu Xiaojun holding fresh Maitake, wittyly introducing the history and characteristics of Maitake to netizens. With the response of netizens, discounts and benefits for immediate orders were distributed.
"What the masses need, we will provide what." At the scene, they turned into "Hua" county mayor, "Hua" mayor, and "Hua" cadres one by one, making full use of Lishui TV, Douyin, Kuaishou live broadcast and other methods, Using a mobile phone, through the use of e-commerce platforms, the live delivery mode connects cities and villages, online and offline, and live broadcasts to promote and sell fresh Maitake, dried Maitake, Maitake toothpaste and other products.
"The development of live broadcast activities has not only expanded product sales channels, increased farmers' income, but also created online celebrity agricultural products, and finally realized a diversified sales platform of'online + offline' and boosted the long-term development of the industry." Deputy Party Committee of Huangtian Town Secretary and mayor Ye Changyong said.
In the next step, Huangtian Town will continue to combine the actual development of the characteristic agricultural industry, encourage young party members and cadres to actively learn "Internet celebrity sales" and "live delivery", fully explore the characteristics of agricultural products, actively explore online sales models, and strive to become local ecological agricultural products. Spokesperson", to promote rural revitalization.
Original link：
http://qynews.zjol.com.cn/qynews/system/2020/05/06/032481337.shtml
